Camino Recovery: A luxury rehab facility in Spain
Camino Recovery offered a fantastic service, deserving of an industry-leading position. But their website wasn’t optimised for search or the user, and they had no approach to content or SEO.
In short, the team at Camino Recovery needed a digital rebuild and a road map to draw the right audiences to their world-class service.
It started with a thorough technical audit. This data informed a full rebuild of the Camino Recovery website. Custom-coded and delicately designed, our website provided clear brand identity and a smooth user experience.
We plugged in a powerful content strategy that delivered a 300% uplift in organic traffic over 5 years. This strategy delivered a 620% increase in enquires. That’s serious business growth, positioning Camino Recovery as market leaders in the luxury rehab sector.
The Detailed Results
It started with a technical audit, which assessed on-site performance, competitor analysis, CRO (does your site sell), backlink analysis (trust level), keyword research (current rankings) and opportunity audits. The findings of the audit informed a full rebuild of the Camino Recovery website. Using custom code, we ensured SEO was put centre stage.
On these new foundations, a content strategy was built. This strategy was executed consistently and to the highest quality for over 5 years. We used technical excellence and content precision to attack the total addressable rehabilitation search market. This rocketed Camino Recovery to a top 3 Google results across 74 SERPs. This resulted in a 300% increase in search traffic.
Top 10 Google Rankings
Increase in organic traffic 2022 – 2023